Laura Skyum

Design, art direction & visual systems

Focus

Visual systems

Art direction

Motion

Digital experiences

Creative experimentation

I’m a Copenhagen-based graphic designer and art director who likes ideas that can grow beyond a single execution. I usually start with one clear thought and explore how it can stretch across identities, campaigns, motion and digital experiences.

I’m drawn to strong typography, movement and details that make the work feel unexpected and human. Some projects call for something loud and playful; others need to be quiet and precise. I’m happiest somewhere between structure and experimentation - with enough of a system to hold everything together, and enough freedom for the work to stay alive.